The One

The One is a residential building designed by Pritzker Prize Eduardo Souto de Moura in one of Lisbon’s most emblematic neighborhoods. The graphic identity played around with the concept of exclusivity and luxury, creating minimalistic yet sofisticated graphics.

Art Direction + Editorial Design

Made at Lisbon Project

Logo and monogram

The monogram, created with elements from the logo, maintains both the identity of the brand as well as it’s readability.

Colors

The color scheme picks it’s golden tones from the building façade. Together with the dark aubergine, they create a rich and contrasting palette that works great on print as well as digital platforms.

Anterior
Anterior

Citroën Reconnect

Próximo
Próximo

DS Automobiles - Moda Lisboa 2022